Target Market Segment: College Students, Potential Employers of IIM Shillong Students Objectives: To have a brief idea about the author of the blog and her institute Positioning strategy: Positioned to attract the potential employers of IIM Shillong participants Message Content: The author talks about the her background, and the institute Message Structure: Structured Message Format: Video Points for improvement: 1. Audio of the author can be added to the video to engage the audience 2. The extra-curricular activities of the participant can also be added 3. Very little information is given, more details about the batch will help in attracting potential employers
Target Market Segment: College Students, Potential Employers of IIM Shillong Students
ReplyDeleteObjectives: To have a brief idea about the author of the blog and her institute
Positioning strategy: Positioned to attract the potential employers of IIM Shillong participants
Message Content: The author talks about the her background, and the institute
Message Structure: Structured
Message Format: Video
Points for improvement:
1. Audio of the author can be added to the video to engage the audience
2. The extra-curricular activities of the participant can also be added
3. Very little information is given, more details about the batch will help in attracting potential employers